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Home » Posts by Scott
Better marketing through Cheesecake…
  • Industry Ramblings
Aug30

Better marketing thr...

posted by Scott

Back in college I waited tables.  I’m fairly certain it goes hand-in-hand with attending music school.  One of those establishments was The Cheesecake Factory.  Being there 40+ hours per week got you very familiar with the menu.  While that may have been a detriment to my overall and...

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Under the Meadowlands?
  • Other Stuff
Jul30

Under the Meadowland...

posted by Scott

35 years ago on this day, Jimmy Hoffa went to a lunch meeting at the Machus Red Fox Restaurant in suburban Detroit.  He was never seen again.  Coincidentally, on that same day, at roughly the same time, I entered the world. Share Tweet

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RockGeek Fact of the Day #5470
  • RockGeek Fact of the Day
May04

RockGeek Fact of the...

posted by Scott

40 years ago today, at Kent State University in Ohio, National Guardsmen fired 67 rounds over a period of 13 seconds, killing four students and wounding nine others, one of whom suffered permanent paralysis.  Some of the students who were shot had been protesting against the American...

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Online Promotion 101
  • Industry Ramblings
Mar08

Online Promotion 101

posted by Scott

I spent a good portion of last week delivering guest lectures to the “Creative Promotion in New Media” classes at Berklee.  For the class, I offered up some slides which helped explain both what marketing is about along with a few examples of sites that were good, bad, or at least...

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RockGeek Fact of the Day #769
  • RockGeek Fact of the Day
Mar05

RockGeek Fact of the...

posted by Scott

On this day, in the year 62 (!), a magnitude 7.5 earthquake struck the city of Pompeii, Italy.  While this doesn’t directly cause the eruption of Mt. Vesuvius in 79, it does provide an excuse to offer up a clip from Pink Floyd’s “Live at Pompeii” … P.S.  This...

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Educating tomorrow’s music biz…
  • Featured Articles
  • Industry Ramblings
Mar01

Educating tomorrow&#...

posted by Scott

During my own time at Berklee, I took advantage of everything I could. As a piano player, I spent most of my time playing Hammond B3. While I didn't plant on being the next John Medeski, I welcomed the opportunity to play an instrument I'd like never own on my own.

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About Scott

These are the delusional ramblings of a hubris-laden man. In other words, he's a marketing guy. Love him, hate him, it doesn't really matter.

The opinions expressed represent the author's opinion. If you disagree, too damn bad!

RSS @TheScottFeldman

  • thescottfeldman: RIP Adam Yauch: When you’re a Jewish kid growing up in the suburbs, your choices are pretty slim.  You like Bill... http://t.co/RRLP3C9z
  • thescottfeldman: Good people: Last year, my company (D.I.-Why) sponsored the New Music Seminar.  It was our first sponsorship eve... http://t.co/O2VMW7wA
  • thescottfeldman: I'll be speaking at Kindiefest later this month. Steve's gonna be there. He makes me wanna wag my tail, if you catch my drift...
  • thescottfeldman: Monday after Easter and all the candy is on sale. Oh my … :)
  • thescottfeldman: SXSWhatever: I held off on writing a SXSW post because everybody else is.  Who wants to be a sheep, right?  When... http://t.co/wzlUZkfx

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